In this engaging episode of No More Bad Events, Scott welcomes guest Seth Friedman, an expert in creative direction for events, to discuss the evolving landscape of the events industry. As they catch up, Seth reflects on how the pandemic has acted as a catalyst for positive change, pushing event professionals to create more impactful and concise presentations. Together, they delve into the necessity of shortening speeches, crafting captivating narratives, and ensuring meaningful audience engagement. Seth shares his insights on the importance of storytelling in business meetings, fostering empathy, and moving hearts and minds to drive action. This episode also explores the concept of ongoing conversations and relationships with audiences, emphasizing the vital role of empathy and dynamic content in creating memorable and effective events. Whether you're an event professional or simply interested in enhancing presentations, this conversation offers invaluable takeaways for achieving lasting impact.
Title: MOVE Hearts. MOVE Minds. MOVE the Needle (ft. Seth Friedman | Senior Creative Director | Multi Image Group)
Bio:
Seth Friedman is a creative director, writer, lyricist, and composer with over 25 years in the events industry. He’s worked with top brands like IBM, Google, and Amazon, crafting memorable corporate, expo, and experiential events. Seth has also earned a Grammy and multiple award nominations for his theatrical work.
Opening Quote:
We're all getting together because we want to change something for the better. And we want to feel like we're part of something or something bigger than us. We are part of an emotional human group, all getting together to change the world incrementally. I can't stop the tides, and I can't affect politics. Maybe, you know, but I can. I can certainly make a difference like a stone in a pond and create ripples and, you know, influence all the people around me for the better. So you have to have that heart at the beginning.
Summary:
In this engaging episode of No More Bad Events, Scott welcomes guest Seth Friedman, an expert in creative direction for events, to discuss the evolving landscape of the events industry. As they catch up, Seth reflects on how the pandemic has acted as a catalyst for positive change, pushing event professionals to create more impactful and concise presentations. Together, they delve into the necessity of shortening speeches, crafting captivating narratives, and ensuring meaningful audience engagement. Seth shares his insights on the importance of storytelling in business meetings, fostering empathy, and moving hearts and minds to drive action. This episode also explores the concept of ongoing conversations and relationships with audiences, emphasizing the vital role of empathy and dynamic content in creating memorable and effective events. Whether you're an event professional or simply interested in enhancing presentations, this conversation offers invaluable takeaways for achieving lasting impact.
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ABOUT NO MORE BAD EVENTS:
Brought to you by eSpeakers and hosted by professional emcee, host, and keynote speaker Scott Bloom, No More Bad Events is where you’ll hear from some of the top names in the event and speaking industry about what goes on behind the scenes at the world’s most perfectly executed conferences, meetings, and more. Get ready to learn the secrets and strategies to help anyone in the event industry reach their goal of putting on nothing less than world-class events.
Learn more at: nomorebadevents.com
ABOUT THE HOST:
A veteran comedian and television personality who has built a reputation as the go-to choice for business humor, Scott has hosted hundreds of events over two decades for big and small organizations alike. Scott has also hosted his own weekly VH1 series and recently co-hosted a national simulcast of the Grammy Awards from the Palace Theater.
As the son of a successful salesman, he was exposed to the principles of building a business at an early age. As a comedian, Scott cut his teeth at renowned improv and comedy clubs. And as a self-taught student of psychology, he’s explored what makes people tick and has written a book (albeit a farce) on how to get through life. He’s uniquely positioned to deliver significant notes on connecting people and making business seriously funny. And who doesn’t like to laugh?
Learn more about Scott: scottbloomconnects.com
PRODUCED BY eSpeakers:
When the perfect speaker is in front of the right audience, a kind of magic happens where organizations and individuals improve in substantial, long-term ways. eSpeakers exists to make this happen more often.
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The eSpeakers Marketplace technology lets us and our partner directories help meeting professionals worldwide connect directly with speakers for great engagements.
Thousands of successful speakers, trainers, and coaches use eSpeakers to build their businesses and manage their calendars. Thousands of event organizers use our directories every day to find and hire speakers. Our tools are built for speakers, by speakers, to do things that only purpose-built systems can.
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SHOW CREDITS:
Scott Bloom: Host | scottbloomconnects.com
Joe Heaps: eSpeakers | jheaps@eSpeakers.com